Center for Entrepreuership and Innovation (Fuqua School of Business):
Master of Engineering Management Program:
For management of technology and entrepreneurship related courses offered by the MEM Program visit http://memp.pratt.duke.edu/academics/tech_manage.php
Health Sector Management:
For entrepreneurship related courses offered at HSM visit http://www.fuqua.duke.edu/programs/health
Invention to Application (BME 365):
This class is a hands-on learning experience with real-life cases and multidisciplinary teams from The Fuqua School of Business, Pratt School of Engineering and Duke School of Medicine. Students will be equipped with the skill-sets and tools necessary to commercialize research and provide researchers with strategic evaluations and trajectories for their innovations. Students will work with researchers at Duke, state-of-the-art technologies and experienced individuals in the entrepreneurial arena in an effort to define a path for commercialization of Duke research.
More information is available at: http://faculty.fuqua.duke.edu/courses/ita/
Leading Medical Device Innovation to Market (HLTHMGMT 491/BME 360)
This course is for students aspiring to become business leaders of innovative medical products (emphasis on medical devices), services and technologies. It is also for the Entrepreneurs that have valuable intellectual property who wish to create the companies of tomorrow, and allow the varied skill sets of diverse students to accomplish this. The course is centered on the market model and assessment as well as valuation of the market need, the centerpiece of a company product plan and agenda to forge its place in device history.
The viewpoint taken for this course is that innovation is a new leadership challenge, requiring unique skills and a solid understanding in the problems of finance, organization, market analysis, appeasing difficult and complex customer needs, to be able to lead technology and create new companies in this highly dynamic yet regulated environment of Medical Device. This course aims to achieve this by interactive case and real life examples with emphasis on strategy, finance and marketing.
For more information about the course, visit http://www.pratt.duke.edu/news/?id=646 or http://www.fuqua.duke.edu/faculty/alpha/chopra.htm
The mission of "TechEval" is to catalyze the transfer of technologies from the Universities to the outside world by identifying, evaluating and establishing a commercialization path for emerging University technologies. The Engineering Entrepreneurship course at the Duke Pratt School of Engineering is a practical implementation of the TechEval mission. The course is a project-based class in which the students gain practical experience in the evaluation and development of early-stage, technology-focused new business opportunities. Industry experts with proven experience in the commercialization of early-stage ventures guide students through the process of evaluating the technology and the business opportunity to practically assess the commercial viability of the venture.
For more information visit http://techeval.pratt.duke.edu
Duke Ventures Clinic (MANAGEMT 490)
The Duke New Ventures Clinic ("DNVC") is part of a broadly coordinated, university-wide effort to provide institutional support for entrepreneurial activity within the university. The course provides students the opportunity to participate in an attempt to start a new venture out of Duke-based intellectual property. The course is intended for students interested in becoming entrepreneurs, working in venture capital or other positions related to start-up and early-stage companies, or who are interested in understanding the process of entrepreneurship.
The goal is to assist in launching actual companies, including market identification, technology assessment, strategy development, team formation, financing strategy and securing seed capital for these projects. Student teams will be formed to work with Duke researchers on the commercialization of technologies. Under the supervision of an experienced entrepreneur and venture capitalist, student teams will produce complete business assessments and plans. Each team will prepare a business idea for submission to the venture capital community. The plans will be expected to cover market analysis, go to market strategy, definition and protection of competitive advantage (including IP protection), organization design, operating plan and financial plan (including capitalization).
Introduction to Business in Technology-based Companies (BME-165-elective):
This course covers fundamental business concepts and how they affect technology and engineering functions in a company. Students will learn to look at business problems from multiple dimensions, integrating technical issues with marketing, finance, management and intellectual property Teams consisting of students from the Pratt School of Engineering and Trinity College of Arts & Sciences (Markets and Management Studies program) will work together to develop and present a business plan for a technical product concept. . Students will learn the elements of a business plan and how to pitch a technology-based product concept. Topics covered include marketing of technical products, competitive strategy, market research, financial statements and projections, capital budgeting, venture capital, intellectual property, patent searching, regulatory affairs, and reimbursement. Requirements: Junior or Senior Standing and Permission of Instructor.
Managing the Design Process and Controlling Risk with Innovative Technologies: Case Studies and Strategies for Engineers and Managers (BME-165-elective):
This interdisciplinary course introduces students to engineering and management principles involved in the design process as it occurs in the development and commercialization of innovative technology, with a special emphasis on healthcare applications and their legal and regulatory framework. Tools and techniques for managing the design process will be presented and a framework for the management of risk and crisis will be developed. Principles of risk and crisis management will be presented, including the identification, analysis, prioritization, resolution and monitoring of risk. Risk management techniques such as failure modes effects analysis and fault tree analysis will be applied to designs of varying complexity. Crisis management concepts to be presented include contingency planning, crisis recognition and containment. Case studies will be used to expose students to the multiple dimensions of personal and professional challenge and ethical dilemmas involved in the design and commercialization of innovative technologies. Interdisciplinary teams of students will study real-world cases of product failure and/or recall.
Independent Study (HLTHMGMT 499 - HSM Faculty)
The Health Sector Management program maintains strong ties to the health care community and is often able to facilitate independent consulting projects for students. In the past students have provided guidance to start-up companies in the Research Triangle Park as well as within the Duke University Medical Center.